Dear Frankie is a life style brand that focuses on women's lounge wear, lingerie and swimsuit all that are designed and made in Canada. The collection, created by Allicia Martin, focuses on comfort, wearability and femininity for the woman who values fashion as much as ease. Each collection focuses on layers, by giving the customer a whole wardrobe, from underwear basics to daywear. By mixing and matching, many wardrobe options are available with the dear frankie line. The line maintains a green consciousness by using mainly eco-friendly fabrics in each collection, such as Bamboo and Modal. For the woman that does not jeopardize beauty for comfort, dear frankie is sure to impress and satisfy.
Dear frankie’s designer, Allicia Martin was born and raised in Edmonton, Alberta. After working for years in Alberta’s oilfields, she decided to leave the west and move to Toronto to study Fashion Design at Ryerson University. After graduating from the four-year program, Allicia is ready to make her mark in the fashion industry, by debuting dear frankie.